C.K. Prahalad and M.S. Krishnan

You are invited to a special event

Dear Colleague,

You are probably already experiencing the idea that traditional sources of competitive advantage are diminishing in importance. The real opportunities for value creation and growth lie in creating an innovation advantage. And that advantage comes from seamlessly connecting consumers and resources and simultaneously managing the needs for efficiency and flexibility. It is a race to provide unique customer experiences at the lowest cost. It requires you to transform business processes, technical systems, and supply chain management and to implement the social and technological architecture to enable and sustain the innovation advantage. It requires a global network of resources and it makes possible the co-creation of unique experiences for your customers. We call it N=1 and R=G..

The role of leadership in organizations is crucial in this transformation. Companies need leaders who can imagine and inspire, who can shape the world as it can be. The journey can be exhilarating.

We invite you to start, or to continue, your journey by joining us at the University of Michigan’s Ross School of Business for a one-day event where we will discuss ways to embrace the inevitable and to make N=1 and R=G work for you and your organization. The Ross School is sponsoring this event to enable you to attend for only $500.  We look forward to seeing you—and co-creating with you—there.